4 books that will make you a better storyteller

Your job as a PR pro or communicator may require you to keep up with the latest technology news and industry bestsellers, but only narrative writing can help your storytelling skills.

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I didn’t read fiction for a long time because I thought I should read all the new marketing and business books coming out instead.

I needed to stay on top of the latest reads on technology and its effect on marketing, as well as books on being a leader and entrepreneur. There was Steve Jobs’ biography, Sheryl Sandberg’s “Lean In” and Malcolm Gladwell’s latest book-all books I want to read, but haven’t yet.

But as a marketer, I also need to be able to tell great stories. The best way to learn to do that is by reading great storytellers.

With that, here are a few ideas for your reading list that will further you professionally and be enjoyable to read.

1. Beautiful Ruins

Jess Walter is a new author to me. “Beautiful Ruins” teaches that stories are not linear. You don’t have to start at year one and end chronologically.

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