4 ways Clubhouse and Twitter Spaces can help grow your brand

Curious about exploring social audio apps, and how they can benefit your brand? Here’s a breakdown.

First, let’s understand the “know, like and trust” (KLT) principle you’ve probably heard tossed around in marketing lingo before. The goal is to develop a loyal audience base, and that’s done by getting them to know your brand exists, getting them to like it and eventually to believe in it.

Clubhouse and Twitter Spaces do just that with virtual rooms where the speaker is accessible, engaging and has free-range to give advice as well as advertise. These apps arose during the pandemic to cater to a world where human connection and interaction was limited, and both users and brands jumped on board. It’s no wonder that these apps have taken off and have hosted speakers from your local brands all the way to high-profile brands and individuals such as Elon Musk, Mark Zuckerberg and Kevin O’Leary.

See how these social audio apps can grow your business, establish the KLT factor and gain the upper hand on your competitors.

Easy growth