Unfortunately, it’s not always as easy as knowing your keywords. SEO best practices change so frequently that whatever you learn in this post could be obsolete in six months—and become relevant again in a year.
According to an AOL study in 2013, there are 27 million pieces of content shared every day—a number that must be higher at this point.
If you want to cut through the noise, you’ll have to take a mindful approach to your content marketing.
Specifically, you’ll want to be sure you have these elements of your SEO game covered:
1. An emphasis on social media marketing