5 lessons for communicators from the World Cup

Have you caught World Cup fever? Allan Schoenberg, the director of corporate communications at CME group, has the fever — and he channeled it into this blog post about lessons from the tournament. Here’s one: Like the players, communicators suffer from fatigue. This exhaustion is often related to the 24/7 nature of job. “My suggestion — take a break from the marketing madness to recharge (my choice of relaxation is my kids),” Schoenberg wrote. “You’ll be a better…

Ragan Insider Premium Content
Ragan Insider Content
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.