5 reasons why you should stop thanking people. Please.

Why social media has devalued a heartfelt thank-you.

Dear readers, let me be clear: I’m a polite person. I put my napkin on my lap. I open doors for the elderly. I don’t use my cell phone in the bathroom.

But I’m a minimalist when it comes to thanking people—especially when it comes to social media and online communication.


The sheer volume of thank-yous exchanged through tweets, Facebook posts, and everyday emails has devalued what it truly means to be thanked.

If you’re going to thank someone, you should do it when he or she goes above and beyond what you originally anticipated, exceeds your expectations, or brings some kind of special joy to your day.

If you can, do it in person.

Think about how much time you’ve wasted thanking people for doing routine, mundane tasks. Maybe your time would’ve been better spent if you had just written one deserving person a handwritten thank-you note.

Saying ‘thanks’ to close an email

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