5 tips for making a splash with your national holiday marketing and PR
As long as your organization is precise with its purpose, these celebratory days on the calendar can still be a useful PR tool—but don’t expect reporters to find much to write about.
Have national holidays become white noise to Americans and media outlets?
There are over 1,500 national holidays on the National Day Calendar, with more added every year. These “holidays” can be a great opportunity for marketing teams, but the sheer number of them might render their influence ineffective in some public relations strategies.
Many people aren’t aware that most national days haven’t been federally created. With only 64 federally observed days (in addition to several dozen observed weeks or months), the rest of the national days Americans celebrate were created over the past century by clever marketers.
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