5 tips for PR pros looking to work on sustainability

Are you looking for more meaning in your chosen vocation? One PR pro shares advice on getting involved in campaigns about sustainability and environmental justice.

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In their hiring efforts and subsequent interviews, recruiters and candidates alike say PR pros are looking for more meaningful, fulfilling work. 

Often that means working with clients who have some sort of advocacy element, as in health care PR, nonprofit PR and, now, sustainability PR.

Yes, PR pros young and old are looking for ways to work in fields fueled by environmental, scientific and climate-focused causes. These industries span (but are certainly not limited to) clean-tech, waste management, renewable energy, ag-tech (agricultural technology) or anything relevant to the future of the earth and its inhabitants—humans, fauna and flora. 

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