5 ways young PR pros can advocate for themselves

Eager to prove themselves, fresh faces in the workforce can overcome the pitfalls of their inexperience by exhibiting—and touting—the special knowledge and skills they offer.

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Over the years, I’ve noticed that many younger colleagues fall short when it comes to advocating for themselves and their careers on all fronts. Rather than proactively contributing to their own success, they take an approach that is either misdirected or too passive to achieve their personal goals.

There are no guarantees in public relations, but by empowering themselves to become their own best advocates, young PR professionals can position themselves to advance their careers and achieve important personal milestones.

Early in their careers, young team members suffer from several misconceptions, including the belief that age prohibits them from bringing meaningful insights to the conversation. In reality, there is always room at the table for creativity, and team members who can intelligently communicate their ideas tend to outpace their colleagues—regardless of age.

From Day One, it’s important to achieve the right mix of humility and confidence, assertively sharing your ideas while recognizing the value of listening to more experienced voices. By combining this understanding with a handful of other strategies, you can improve your ability to advocate for yourself in the PR workplace.

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