5 writing tips for marketers from Hemingway What does Ernest Hemingway teach marketers about writing? Short sentences; strong verbs; be a man. OK, so this list of writing tips doesn’t include the last one—“be a man”—but short sentences and strong verbs still apply. Plus, a few more. By Ragan StaffJan. 25, 2011 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.