7 ways communicators can ride out a ‘bomb’ snowstorm

Are you spinning your wheels due to bad weather conditions? Since it can be hard for the modern communicator to take a pause, here are some ways to keep chasing your PR goals.

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Can’t pitch your story because of the weather? Tired of eating the cookies you bought during an “emergency” pre-storm grocery run? Sick of watching reporters get blown off their feet during live shots of the blizzard pounding your community?

Speaking from experience, I’d say most PR professionals and career communicators don’t thrive on downtime.

With news outlets in complete storm mode, forget unsolicited pitches.

Here are seven ways for communicators in marketing and PR to stay productive until the weather clears. Most can be done from your cozy couch. The good news: You don’t have to shovel anything.

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