How to become a better mentor to young PR pros

Ketchum’s Myreete Stanforth shares lessons from helping to develop the next generation of PR talent.

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Mentorship has become an important topic for the PR industry in recent years.

Goals on improving diverse representation and inclusion in the field have placed an emphasis on training and development for rising pros. But how can would-be mentors help open doors for others?

Mentorship is a passion for Myreete Stanforth, senior manager, business development for Ketchum. It’s this dedication that has earned Stanforth recognition as an Emerging Leader at the Plank Center’s Milestones in Mentoring event Nov. 11.

We spoke with Stanforth to get her tips for developing mentorship relationships and building essential networks as a communications pro.

“When I graduated college and became a mentor, I had no resources nor tips in my hat on how to mentor anyone,” says Stanforth. “I just knew I wanted to give back. To answer this resource need, I joined forces with a few of my peers, and we developed the Emerging Leaders Group under The Plank Center.”

The group develops resource guides to help answer questions for PR pros, including one recent offering: “How To Get The Most Out Of A Mentoring Relationship.”

Stanforth offers some of her favorite tips:

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