Every community manager needs an arsenal of tools to help him or her achieve day-to-day and long-term goals.
Here are a dozen tools I use. If you’re looking for a place to get started, this is it. I also threw in some links so you can learn more about each tool.
Listening and monitoring
With the death of Google Reader (oh, my heart is broken), Feedly is a good alternative to organize the news sources in your industry. It’s easy to set up and the design is pleasing on the eyes, which helps you get to the important highlights more quickly.
HootSuite can help you listen to the chatter on Twitter. The interface allows you to track multiple conversations (through hashtags, keywords or lists), schedule posts and customize your reporting. The best part: You can get a lot out of it for free.