Ahead of congressional hearings, Goldman Sachs launches PR blitz

A Senate subcommittee today will question Goldman Sachs CEO Lloyd Blankfein and Fabrice Tourre, the Goldman employee named in the Security and Exchange Commission’s fraud charges against the firm, about the company’s role in the financial crisis. As part of a PR campaign to defend its image, Goldman has hired Mark Fabiani, a “big player in the PR world with strong ties to top Democrats,” reported The Los Angeles Times . Goldman’s PR blitz has sought to poke holes in the SEC&…

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