Allure mag commits blogosphere gaffe, blames intern

The magazine sent an email to bloggers inviting them to try free beauty samples, and requested they say something nice—or else nothing at all.

That’s what Conde Nast did when word spread that its magazine Allure had sent bloggers an email that said:

“Because of your success in the blogosphere, we would like to include you in our Beauty Blog Sampling Program. From time to time, we send new and interesting products to a select group of bloggers. You are under no obligation to cover the brands or products in your blog; however, if you do, we ask that you follow our mother’s philosophy that ‘if you can’t say anything nice, don’t say anything at all.'”

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