Amanda Knox’s dad: Hiring a PR pro was ‘one of the smartest things we ever did’

A Seattle-based public relations firm played an important role in the release of Amanda Knox from an Italian prison.

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In fact, Knox’s father, Curt, told the Puget Sound Business Journal that hiring David Marriott as his daughter’s publicist was “one of the smartest things we ever did.” Marriott is a principal of Seattle PR company Gogerty Marriott.

The Puget Sound Business Journal details how it happened:

“By enlisting her friends and family, and targeting specific news organizations to tell the family’s story, Marriott eventually helped reshape how the world saw the young American. ”

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