Media Relations Amazon’s drone proposal could be a minefield The retail website’s founder, Jeff Bezos, has a clever idea for using unmanned helicopters to deliver packages, but the word ‘drone’ has sinister connotations. By Gil RudawskyDec. 4, 2013 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.