Amendola Communications’ ‘A-Team’ focuses on female talent and results
Amendola Communications expanded both its workforce and its client list during the pandemic, moving beyond its traditional focus in the U.S. and internationally. It’s a Small Agency of the Year in PR Daily’s Top Agencies Awards.
Nicknamed “the A-Team,” Amendola Communications has placed a strong focus on helping women start and grow their careers in public relations and marketing. The full-time staff is 63% female, 75% of the leadership team are women, and CEO Jodi Amendola actively seeks out young university women for the company’s internship program, helping them launch their careers.
Amendola grew to 25 employees in 2021. Despite the COVID-19 pandemic, Amendola brought in more than a dozen new clients during a time when other agencies were paring staff and losing clients, growing to 50 national PR, marketing, content marketing and social media clients and achieving an estimated revenue growth of 250% over the past five years.
In the midst of the pandemic, Amendola expanded beyond its traditional focus on health care and health IT clients. It earned business from additional life sciences clients, including those involved in COVID-19 and other types of clinical trials, medical device manufacturers and digital therapeutics. It also took on health care providers, including a large regional health system in New York state, and expanded its international business.
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