American Medical Association goes after cigarettes in popular movies
The American Medical Association (AMA) is hounding Hollywood studios to eliminate cigarette-smoking in their movies with a new summer-long campaign called, “Which Movie Studios Will Cause the Most Youth to Start Smoking This Summer?” (AMA’s not into brevity, I see.) The campaign will involve Facebook and a Web site where the amount of smoking in G, PG and PG-13 movies debuting from May to August will be tallied. The studio with the most tallies will be featured on a billboard in Septemb…
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