Announcing our 2016 Video Awards finalists!

These entrants harnessed the power of video as a marketing medium.


Investing in video production presents unique challenges for any organization. How do you create a video that’s unique, speaks for your organization and plays on current trends?

Our entrants were met with many obstacles, budget constraints and frustrations, but with creativity and dedication, they were able to exceed their goals with impressive videos.

We’re proud to celebrate these innovators for their insightful, humorous and educational storytelling. These applicants displayed expertise in digital media trends, crafty editing approaches and internal communications with news story videos, digital ads, recruitment videos, safety demonstrations, TV ads and more.

Our judges scrutinized almost 200 entries to find the top performers of 2016. Next, the judges will review this pool of finalists to name the 2016 category winners of PR Daily’s Video Awards. The PRDaily.com Special Edition will be released in mid-March.

PR Daily staff congratulates all our finalists and wishes you the best of luck in the final round of judging!

VIDEOS BY TOPIC

Charitable and Nonprofit Video

Some Girls Were Born To Sing, Red Couch Stories for Sing Out LOUD!

Magnolia Ball, Moffitt Cancer Center for Moffitt Foundation

Good Catch! TideSmart Global LLC for Marine Stewardship Council

We Heart Kids, St. Jude Medical

Powering Bolivia, NRECA

Leading the Way in Atlanta, Piedmont Healthcare for L.E.A.D.

We’re Here for You, CSMLS

The Kelsi Leah Young Respite Care Fund, ruckus. advertising + public relations

Company Overview Video

MIA Overview Video, Miami International Airport

Fiserv Manifesto Video, Fiserv

2015 ADA Highlights, American Dental Association

Hands-Corporate Video, Ferrovial

Innovators, Lockheed Martin

Introduction to Cedars-Sinai, Cedars-Sinai

Innovation, Bell Helicopter

Digital Advertisement

MIA Airport Official, Miami International Airport

Link Good Food, Link Asset Management Limited

LawBreakers, Wonacott Communications for Nexon America

Educational Video

Special Enrollment Rap, Colorado Consumer Health Initiative

Think Academy How It Works Video Series, IBM

MRI for Children, Beaumont Health

Brigham Baby Academy, Brigham and Women’s Hospital

LED Center, Cadmus

What is Advance Care Planning? ruckus. advertising + public relations

Event Video

Hometown Heroes Honor Flight Welcome, Miami International Airport

Otolaryngology Bootcamp, University of Michigan Health System

LawBreakers, Wonacott Communications for Nexon America

Contract 2012 | Leading Forward, SWAPA

Things Everyone Does for #UWaterloo Grad But Doesn’t Talk About, University of Waterloo

36th National Veterans Wheelchair Games, US Department of Veterans Affairs

The Invictus Games 2016, Monument Communications

How-to or Demonstration Video

DCTA’s New How to Load Your Bike Video Provides Helpful Tips and Enhances Content Marketing Strategy, Denton County Transportation Authority

NFPA Grilling Fire Safety Tips, National Fire Protection Association

Perfect Pumpkin Halloween Planter, At Home

Internal Communications Video > Under $5,000

Airports of the North, Ministry of Transportation

Spread the Cheer: Soldier Homecoming, AT&T

The POWER to Move the World, AAM

After the Flood, Entergy

Mission Insight-Glenn Isbell, Bell Helicopter

“We’ll Meet Again” Music Video, Rinck

Be the Difference, Piedmont Healthcare

Internal Communications Video > Over $5,000

Health First’s Compelling “It’s a Nurse” Video Captures Hearts, Health First

Thank You/National Hospital Week, 133 Public Affairs

Right This Minute, HDR

Walking Legg, Turner

KVN News Update, KPMG

Interview Video

MultiCare Hospice Video, MultiCare Hospice Video

Bash Boris, University of Michigan Health System

Aerialite—Pride and Craftsmanship, Bouvier Kelly for BGF Industries

The Determination of Mason Symons ’07, Milton Hershey School

Open Your Heart 2016, American Heart Association for Greater Washington Region Heart Ball

Houston’s Iconic Pumpkin Park Revitalized, Landscape Structures Inc.

The Blessings of a New Heart, Piedmont Healthcare

Marketing Video

The Cisco WebEx Experience, Golin for Cisco WebEx

ENTYVIO Virtual Reality Experience, Klick for Takeda Pharmaceuticals US

The Radeon Rebellion, Brand & Deliver for AMD Radeon

Why Choose SUU: Personalized Attention, Southern Utah University

Outdoor Accents(R) Overview Video, Simpson Strong-Tie

#notyourgrandmasbranson, Branson CVB

Virtual Reality at Cedars-Sinai, Cedars-Sinai

News Story Video

Stolen 1981 Ferrari Recovered After 29 Years, National Insurance Crime Bureau

BizWireTV, Business Wire

FDA Approves World’s Smallest Pacemaker, Medtronic

Public Relations Video

MIA Wall of Honor, Miami International Airport

Pokemon Go at C.S. Mott Children’s Hospital, University of Michigan Health System

T-Mobile Launches Binge On Up for April Fools’ Day, T-Mobile USA

Welcome to the Prairie, Ervin & Smith for Greater Omaha Chamber of Commerce

A Mother’s Love, Piedmont Healthcare

Real-time Video

IBM: Facebook Live, IBM

Behind the Seeds Facebook Live Video, Maxwell PR with Dave’s Killer Bread

Recruitment Video

Panda. Inspiring Better Lives, JWT INSIDE for Panda Restaurant Group

Purina Stand Taller, JWT INSIDE for Nestle Purina

USI Summit Award, USI Insurance Services

Serve Our Co-ops; Serve Our Country, NRECA

The Business Management Professional, Sandia National Laboratories

Safety Video

A Mountain Bike and a Miracle, Raytheon

DCTA’s New General Safety Video Educates Riders & Enhances Content Marketing Strategy, Denton County Transportation Authority

Deck the Halls with Fire Safety, National Fire Protection Association

Mission Zero Hero, Bell Helicopter

TV Advertising Campaign

Outer Banks Home, Outer Banks Visitors Bureau

The Future of Healthcare is Here, DEVENEY for University Medical Center New Orleans

VIDEO ATTRIBUTES

Animated Video

Florida Realtors® Form Simplicity 2016 Video, Florida Realtors

ENTYVIO Virtual Reality Experience, Klick for Takeda Pharmaceuticals US

PANTCHEK: Get Your Ship Together in a Crisis, Fineman PR

Content Marketing Video

It’s Your Life. Be Engaged | Hands, Blue Nile Inc.

European Bike Stealing Championships 2015, Mustard for ŠKODA AUTO a.s.

Scott Tube-Free Impact-FULL Crash, 1991 for Kimberly-Clark/Scott Brand

EP Smart Suite Video, Entertainment Partners

Low-Budget Video <$2,500

Powell Randolph My Story: Drummer Beats Cancer Thanks to EVMS Surgeon, Eastern Virginia Medical School

Link Good Food, Link Asset Management Limited

IBM: Facebook Live, IBM

SAP Month of Service 2016, SAP

ACIPCO Bible Class: Celebrating 100 Years of the Golden Rule, AMERICAN

Verizon, Connected Until Together

Get to Know Your Executive Committee, Popular, Inc.

Mobile Video

Liberty Mutual Insurance Presents A 360° Quiz: Roadside Dilemma, Liberty Mutual Insurance

Good Catch! TideSmart Global LLC for Marine Stewardship Council

Use of a Celebrity or Personality

LCI Advances Brain Health With Celebrity Star Power, Landis Communications Inc. for Global Alzheimer’s Platform Foundation

Liberty Mutual Insurance & Ellen DeGeneres 360 Video, Liberty Mutual Insurance

LawBreakers, Wonacott Communications for Nexon America

Undercover Ref, Weber Shandwick for DraftKings

Scott Tube-Free Impact-FULL Crash, 1991 for Kimberly-Clark/Scott Brand

John Hancock Vitality: Earning More From Healthy Choices with Chef Tom Colicchio, Weber Shandwick

for John Hancock

Viral Video

Election Insurance, Esurance

U-M students Bring Disney Songs to Life for Kids in the Hospital, University of Michigan Health System

The Arrow Lego Paper Airplane Machine, Arrow Electronics

LawBreakers, Wonacott Communications, Nexon America

Airbus: One Thing to Say to Boeing, Airbus Group, Inc.

Video Infographic

Missile Defense 101, Raytheon Integrated Defense Systems

Violence Against American Indian and Alaska Native Women and Men, Palladian Partners for National Institute of Justice

Video Series

OBX Daydream, Outer Banks Visitors Bureau

In Their Own Words, Red Couch Stories for Cargill

360-Degree Research Labs, IBM

Patients First, SideStreet Pictures for Novartis

9/11—Inside the NYPD 15 Years Later, NYPD for Office of the Deputy Commissioner of Public Information, Digital Communications Unit

“Osiyo, Voices of the Cherokee People”, Cherokee Nation Businesses

The New Script of Nursing—We Got This, Johns Hopkins School of Nursing

Don’t Be a Vidiot with Polly Calm, Polycom, Inc.

GRAND PRIZE

Grand Prize: Best Overall Video

The Invictus Games 2016, Monument Communications

Open Source Stories—The Open Patient, Red Hat

The Extra Mile—Pardon’s Journey, Augusta University

The New Script of Nursing—We Got This, Johns Hopkins School of Nursing

“The Dance”, Tidelands Health

AT&T STRATEGY SERIES: Exploring our Mission, AT&T

MIA Honor Flight, Miami International Airport

EVMS My Story: Powell Randolph, Drummer Beats Cancer Thanks to EVMS Surgeon, Eastern Virginia Medical School

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