CONGRATULATIONS TO THIS YEAR’S WINNERS!

Announcing PR Daily’s Social Media & Digital Awards Winners!

On Tuesday, May 10, 2022, Ragan Communications and PR Daily celebrated all of the finalists from its Social Media & Digital Awards at an awards luncheon at the Yale Club in New York City.

It was a show recognizing the best social media and digital communications work from the past year. Category winners were also announced—and they did not disappoint. The event also featured Spotify’s global head of social media marketing Ken Gibbs as its special keynote speaker.

It was a celebration to remember!

Learn more about the winners and honorable mentions by checking out the details below.

ORDER AWARDS

Keynoter:

Ken Gibbs

Ken Gibbs

Global Head, Social Media Marketing

Spotify

WINNERS

Digital Team of the Year

Honorable Mentions

Digital Team of the Year

Honorable Mentions
  • ARPR: ARPR Digital Team
  • Gold’s Gym SoCal: Gold's Gym SoCal Marketing Team
  • Lionsgate: Lionsgate
Winner

Digital Team of the Year

Annual Report

Honorable Mentions
  • Clyde Group: Clyde Group IDEA Report
  • Polestar: Polestar Annual Report
Winner

Blog

Honorable Mentions
  • Herbalife Nutrition: I Am Herbalife Nutrition Blog: Powerful Storytelling That Defines Our Company
  • Shutterstock: Shutterstock Blog
  • Tier One Partners for Ally: Tier One Partners Establishes Ally Blog as Digital Destination for All Things Money
Winner

Brand Awareness

Honorable Mentions
  • Grey Matter Marketing: Category Design and Market Conditioning to Create Brand Awareness
  • LELO: LELO BDSM book
  • Milton Hershey School: Whole Child Approach Amidst a Pandemic
  • Nicor Gas: Always Here
Winner

Cause Marketing/CSR

Honorable Mentions

Cause Marketing/CSR

Honorable Mentions
  • Bospar: Bospar Messes with Texas
  • Citizens Financial Group, Inc.: Ready to Drive Forward Campaign
  • Disney Parks, Experiences and Products: Disney Magic Makers
  • Herbalife Nutrition: Nutrition for Zero Hunger in Partnership with Feed the Children: Solutions for Global Food Insecurity
  • Slice Communications: Sunday Breakfast Rescue Mission - Prepare A Plate Campaign
Winner

Community Engagement

Honorable Mentions

Community Engagement

Honorable Mentions
  • Hy-Vee, Inc.: Hy-Vee Disaster Relief Fleet Efforts Set Social Engagement Records
  • Opportunity International: Opportunity International
  • PECO: PECO Holiday Madness
  • Southern Company Gas: "No Diggity"
  • The Martin Agency: AXE DogeCan
Winner

Content Marketing

Honorable Mentions

Content Marketing

Honorable Mentions
  • Franco: Supporting Dealers Faced With Inventory Challenges Through Content Marketing
  • UPMC Health PlanUPMC VirtualCare Instagram Live Campaign
Winner

Digital Community Engagement

Honorable Mentions

Digital Community Engagement

Honorable Mentions
  • DOE Office of Legacy Management/RSI EnTech, LLCI: Fernald Preserve Visitors Center
  • Michael Smith Foundation for Health Research: A 20-Year Journey of Health Research in BC & Beyond
Winner

Diversity: Equity & Inclusion Campaign

Honorable Mentions

Diversity: Equity & Inclusion Campaign

Honorable Mentions
  • Klick Health: Rise Above COVID
  • Southern Company Gas: Fueling Equity
  • Sunrise Banks: Banking on Change
  • TD Bank: More Than A Month: Black History Month
  • T-Mobile: Employee Spotlight
Winner

Diversity: Equity & Inclusion Campaign

Email Newsletter

Honorable Mentions

Email Newsletter

Honorable Mentions
  • Evins Communications: Evins' Newsletter
  • TINT: TINT - Future of Marketing
Winner

Facebook

Honorable Mentions
  • Silfex, Inc.: How Silfex Utilized Facebook for Employee Recruitment + Engagement
Winner

Healthcare Marketing Campaign

Honorable Mentions

Healthcare Marketing Campaign

Honorable Mentions
  • Academy of Nutrition and Dietetics: National Nutrition Month® 2021
  • INTIMINA: The Wait
  • Klick Health: Community Unity
  • Springfield Clinic: Health Value Community
  • The Center for Health Affairs: Hospital Highlights
Winner

Healthcare Marketing Campaign

Influencer Campaign

Honorable Mentions

Influencer Campaign

Honorable Mentions
  • Endo International, plc: Really Cellulite Nano-Influencer Campaign
  • Great Clips: Great Clips Soars to the Top of the Class in Influencer-Led Back-to-School Campaign
  • Peppercomm for Travelers: Partnership with Captain Sandy Yawn
  • Sway GroupNational Tomato Day 2021 Influencer Campaign
Winner

Instagram

Honorable Mentions

Instagram

Honorable Mentions
  • Ferrovial: Ferrovial Instagram Takeovers
  • The Martin Agency: AXE DogeCan
  • UPMC Health Plan: UPMC Health Plan Instagram
  • Westchester County Tourism & Film: Beyond Connected
Winner

Interactive Content

Honorable Mentions

Interactive Content

Honorable Mentions
  • G&S Business Communications: Syngenta Biodiversity Webpage
Winner

Intranet

Honorable Mentions

Intranet

Honorable Mentions
  • Polestar: Parallax
Winner

LinkedIn

Honorable Mentions

LinkedIn

Honorable Mentions
  • Bospar: LinkedIn - The Bospar Experience
  • Certara: Certara LinkedIn Campaign: Best Use of LinkedIn
  • Endo International plc: LinkedIn: Engaging Team Members in a Highly Regulated Industry
Winner

Marketing Campaign

Honorable Mentions

Marketing Campaign

Honorable Mentions
  • C&W Networks: There are only two types of companies, those that have been hacked and those that have the protection of C&W Networks
  • Masonite: Sound Decision
  • Miami International Airport: Baby Mia
  • Wray Ward: Huber Engineered Woods
Winner

Marketing Campaign

Media Relations Campaign

Honorable Mentions

Media Relations Campaign

Honorable Mentions
  • ECMC Group: ECMC Group Helps Teens Question The Quo in Education
  • Endo International, plc: Endo’s Qwo® (collagenase clostridium histolyticum-aaes): The First and Only FDA-Approved Injectable for Cellulite
  • First Tee - Greater Richmond: Belmont Reopening
  • Lobeline Communications: The Original Immersive Van Gogh Exhibit
  • SlicedBrand: Wasteless - Using AI to eliminate food waste and help the climate
  • United States Postal Service: Package Machine Deployment
Winner

Media Relations Campaign

Mobile App

Honorable Mentions
  • Deem, Inc.: Say hello to Etta, the mobile-first corporate travel platform by Deem
  • Match: Collins Rebrand
  • UnitedHealth Group: Sparq Employee Mobile App
Winner

Multichannel Campaign

Honorable Mentions

Multichannel Campaign

Honorable Mentions
  • ARPR: Targeted Social & Search Campaigns Drive Greater Leads
  • Masonite: Sound Decision
  • Noisy Trumpet: Lightscape San Antonio 2021 Campaign
  • Parkinson's Foundation: Parkinson's Awareness Month - #KnowMorePD
  • The Center for Health Affairs: Hospital Highlights
Winner

Online Event

Honorable Mentions

Online Event

Honorable Mentions
  • Certara: New Horizons in Pediatric Drug Development
  • FactoryPR: IKEA Festival
  • IEEE-USA: EVO21
  • SHIFT Communications: Citrix Launchpad: Fueling Social Media Conference Attendance & ROI
  • UPMC Health Plan: UPMC VirtualCare Instagram Live Campaign
Winner

Online Event

Online Newsroom/Brand Journalism

Honorable Mentions

Online Newsroom/Brand Journalism

Honorable Mentions
  • PayPal: PayPal’s Global Newsroom Network & Storytelling Destination
  • WalgreensWalgreens Newsroom
Winner

Online Newsroom/Brand Journalism

Paid Social Media Campaign

Honorable Mentions

Paid Social Media Campaign

Honorable Mentions
  • Earlens: Earlens Acquisition Campaign
  • JPA Health: Notes of Encouragement Patient Support Campaign
Winner

Paid Social Media Campaign

Podcast

Honorable Mentions

Podcast

Honorable Mentions
  • Biotechnology Innovation Organization: I am BIO podcast
  • Ferrovial S.A.: Sounds Like Infrastructure
  • Global Results Communications: PR 360 Podcast
  • Tekfen Holding: Sub rosa
  • UnitedHealth Group: Weekly Dose Podcast
Winner

Public Affairs Campaign

Honorable Mentions

Public Affairs Campaign

Honorable Mentions
  • The Nature Conservancy: Congresswoman Murphy Makes History
Winner

Public Relations Campaign

Honorable Mentions

Public Relations Campaign

Honorable Mentions
  • Deloitte Global: 10th anniversary campaign, the 2021 Millennial and Gen Z Survey
  • ECMC Group: ECMC Group Helps Teens Question The Quo in Education
  • H&S: The Pedestal Project
  • Miami International Airport: MIA Vaccine Sites
  • Northern Arizona University: Let's Axe Covid Together: Mask Up, Stay Safe & Kick Axe- NAU's COVID Wellness Campaign
  • SlicedBrand: Xayn: Search as it should be
  • WarnerMedia, HBO Max in Latin America: HBO Max Launch in Latin America
Winner

Public Relations Campaign

SEO Strategy

Honorable Mentions

SEO Strategy

Honorable Mentions
  • Walgreens: Walgreens Newsroom SEO Strategy
Winner

Social Listening and Real-Time Response

Honorable Mentions

Social Listening and Real-Time Response

Honorable Mentions
  • Cisco: Cisco Live
  • Frank's RedHot: TikTok Hot Sauce Wars
  • Klick Health: Community Unity
Winner

Social Media Campaign

Honorable Mentions
  • Bullfrog + Baum: Made by Nacho Teaser Campaign
  • Cisco: Cisco Live
  • Lincoln Financial Group: Plan. Protect. Retire. Philadelphia Eagles Sponsorship Content Series
  • Milton Hershey School: Whole Child Approach Amidst a Pandemic
  • PwC: PwC's 25th Global CEO Survey
  • SPM Communications: Community Coffee x Rodney Lewis
  • UPMC Health Plan: Behavioral Health Campaign
  • UPMC Health Plan: Minority Vaccination Social Media Campaign
  • UPMC Health Plan: UPMC VirtualCare Instagram Live Campaign
  • Xcel Energy: Charging Perks Electric Vehicle Pilot
Winner

Specialty Campaign

Honorable Mentions

Specialty Campaign

Honorable Mentions
  • Dotted Line: Worksite Labs Brand Awareness
  • Michael Smith Foundation for Health Research: A 20-Year Journey of Health Research in BC & Beyond
  • Wray Ward: Huber Engineered Woods
Winner

Specialty Campaign

TikTok

Honorable Mentions
  • DICK'S Sporting Goods: #WelcomeBack Back to School TikTok Campaign
  • Lionsgate: Lionsgate
Winner

Twitter

Honorable Mentions

Twitter

Honorable Mentions
  • Crown Media: Twitter
  • Milton Hershey School: Whole Child Approach Amidst a Pandemic
  • Ubisoft: XDefiant Announcement
Winner

Video

Honorable Mentions
  • Austin Fire Department: 20th Anniversary of 9/11
  • Klick Health: #SpreadJoy
  • Klick Health: Heal Work Recruiting Campaign
  • Mastercard: Good Morning LAC
  • Newell Brands: Newell Brands 2021 Year in Review Video
  • Nicor Gas: Always Here
  • Pennsylvania State Nurses Association: Nursing in Crisis
Winner

Website

Honorable Mentions
  • G&S Business Communications: Syngenta Biodiversity Webpage
  • Heatcraft Refrigeration Products: heatcraftrpd.com
  • UC Davis Health: Open Enrollment Website (choosehealth.ucdavis.edu)
  • UnitedHealth Group: UnitedHealth Group Sustainability Digital Experience
Winner

Wellness Campaign

Honorable Mentions

Wellness Campaign

Honorable Mentions
  • CDC Division of Violence Prevention: Essentials for Parenting and Preventing Adverse Childhood Experiences
Winner

Wellness Campaign

Additional Awards

To order additional trophies for you or your team, please click the button below, complete the form and email to Barbara Kanady at barbarak@ragan.com.

QUESTIONS

If you have any questions about the program or registration, please email Brendan Gannon at brendang@ragan.com.