Banks and social media — a match made in …

Bankers aren’t that popular these days. Helping create an economic downturn has that kind of effect. Apparently, though, if banks were better at social media they could begin restoring consumer trust. (Seems some people believe anything is possible, especially if it involves social media and people who say the word “engagement” a lot.) “Nearly one in three social network users value the opinions and recommendations of family and friends over industry experts, or any other source o…

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