Ben & Jerry’s sparks attention with marijuana tweet

The brand subtly gave a nod to Colorado’s new law legalizing the drug, and how it likely means more ice cream sales.

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BREAKING NEWS: We’re hearing reports of stores selling out of Ben & Jerry’s in Colorado. What’s up with that?

— Ben & Jerry’s (@benandjerrys) January 2, 2014

The company has made plenty of nods to weed culture over the years, as this follower pointed out:

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