Timing is everything, and unfortunately for the Democratic Party and President Obama, the timing of Tuesday night’s State of the Union Address could not have been any worse.
Obama’s address focusing on heady issues of the “E’s”—economy, energy, environment, education—was drowned out as traditional media and social media alike were distracted with other national and international news. Meanwhile, the Republican rebuttal by Florida Sen. Marco Rubio became a viral sensation not because of what he said, but because of a sip of water Rubio took mid-speech. Naturally, it’s been called sip-gate or mini-watergate. Rubio responded to the Twitter buzz by tweeting a picture of the Poland Spring water bottle from which he took the now famous sip.
— Marco Rubio (@marcorubio) February 13, 2013