Crisis Communications Business leaders view ‘cyber incidents’ as opportunities for reputation enhancement A survey conducted by The Economist’s Intelligence Unit found that two-thirds of leaders believe responding to an attack well will mean a boost for their brands. By Matt WilsonMarch 20, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.