Can Amazon really make an Apple product look un-cool? The latest ad for Amazon’s Kindle intends to make men think twice about buying an iPad. It’s kind of like a beer commercial for tech gadgets. What do you think? Does it work? By Ragan StaffJan. 25, 2011 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.