Candy wrapper asks kids to rate their attractiveness

A dad in New Zealand was not pleased to know that Natural Confectionary Co. was asking his daughters to judge their own physical appearance.

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The company’s director of corporate affairs issued this statement:

I can confirm that we had a question on the inside of the wrapper of a candy product, which was; “On a scale of 1-10, how good looking would you rate yourself?” This question had not passed the appropriate internal approvals and has subsequently been removed from production. Mondelez International has strict protocols on the appropriate marketing standards and healthy body image and these protocols weren’t met in this instance.

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