Leaders from Google, Porter Novelli and Edelman shared insights and strategies during ColorCommCON. Here’s the counsel they’re offering right now.
The top communicator for FIS shares how her team has adapted during the current crisis and offers lessons for others.
Apply the principles used by The Trevor Project to craft messages that respect your audience’s diverse, intersectional identities.
Orangefiery’s Mike Kuczkowski shares how his team worked with a client to quantify the success of various communications channels for messages to employees.
If you’re not mindful of—and actively investing in—workers’ mental, physical and financial well-being, good luck sustaining a healthy business in the days ahead.
Communicators can help their organizations have difficult conversations by being facilitators, creating safe forums, and by investing in mentorship programs.
One by-product of the COVID-19 pandemic is the introduction of a vocabulary pertaining to the disease.
Right now, clarity is king. Prioritize robust, consistent communication, and take time to tailor and target pieces for your specific employees.
While some organizations like Twitter and Slack gave employees the day off to mark the end of slavery in the U.S., others like Amazon encouraged workers to use the day at work for education and reflection.
As turmoil unfolds, your company must show compassion and treat your employees and the public with care and integrity. You’ll earn a loyal workforce and enhanced brand reputation.
Action—not words alone—is the only way the business community can move forward. Not sure what to do or where to start? Here’s some guidance.
Everything might seem upside down, but it’s still safe to focus on clarity, transparency, brevity and consistency.
Communicators, you are essential personnel. Here’s vital guidance to send meaningful messages in this heated moment.
If you have distinct, separated content factories operating within your organization, you could be missing major opportunities for collaboration–and productivity.
Communicators must play a central role in helping executives navigate the current upheaval and reverse centuries of inequality. The momentous journey must begin with small, yet crucial steps.
