First, the good news: Chipotle asked customers to tweet haikus about the brand and share them on Facebook. The results were weird, funny, profound and awesome.
@ChipotleTweets There is a secret – love I have, for the heavy – handed employee
— Bob Plow (@bobplow) February 5, 2015
.@ChipotleTweets An original Haiku, by Nick Brewer. Alone without you You make my pants feel funny Please dance with my tongue.
— Nick Brewer (@ngbrew62) February 5, 2015