Currency of pop culture, or, How I learned to stop worrying and start loving ‘Dancing with the Stars’

According to Mike Schaffer, publicists have just two topics to make small talk about: the weather and pop culture. Shaffer believes the weather is dull and cliché, while pop culture is sugary and exciting. “Let’s take our differences and use them to make ourselves better … and use our valuable pop culture currency to make new bonds with different people and expand our networks,” he blogged. This doesn’t mean I have to start watching “America’s Got Talent,&#8…

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