Marketing Dairy farmers say goodbye to ‘Got Milk?’ campaign The two-decade old slogan is being replaced by the more nutrition-focused “Milk Life.” By Kevin Allen@kevin_j_allenFeb. 26, 2014 SHARE Ragan Insider Premium Content To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.