For consumers, Facebook is a better social network than Twitter

“Companies are just now beginning to understand the value of social media (like Twitter) as a way of listening to and communicating with their customers, and that too is leading savvy consumers to keep away from yet another corporate listening post,” Michael Hickins wrote for InformationWeek . “Facebook, on the other hand, allows me to communicate with my friends meaningfully. With Facebook, my status update hangs around a bit, I see comments to the comments I make to my friends’ status…

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.