Ford taps Facebook to promote its 2011 Explorer
The automaker was slapped on the back for its social media efforts promoting its Fiesta model, now the company is looking to social media again — albeit it in a smaller way than the Fiesta promotions. “Through a Facebook page, Ford has been sending teaser images of the redesigned model, and also featuring a countdown to when drivers can see the whole thing,” reports mlive.com . “Ford also plans to give away a free Explorer — but only if the page gets 30,000 ‘likes.R…
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.