Gannett to employees: Assume all social media activity is public

The publisher of USA Today and dozens of other newspapers released its new social media policy Tuesday.

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Jim Romenesko published the full text of CEO Gracia Martore’s memo, but here are a few highlights:

• “… social media is transforming every aspect of society and is proving to be an enormous opportunity for Gannett overall, and for journalism specifically. Social media provides a mechanism to better understand and serve our local communities and to enhance and improve our journalism. It is core to our strategic goal of reinventing local journalism in the digital age.”

• “Assume that all of your activities on a social media site are public, regardless of the privacy tools you may use, and exercise discretion in sharing personal information, and political, cultural or religious views.”

• “Do not engage in conduct, whether in the social media environment or otherwise, that adversely affects your job performance, the job performance of your fellow employees, or the interests of our customers.”

For community-facing employees:

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