Google+ unveils updates: 2 things to know

When everyone was discussing Facebook’s big changes last week, Google+ quietly rolled out a few of its own. Here’s a briefing for social media managers. 

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Facebook held a highly publicized press event, in which its executives—including CEO Mark Zuckerberg—took to a stage and explained the updates. Google+ published a short blog post about its changes written by a product manager.

Zuckerberg and his cohorts earned tons of press, as prognosticators considered the cultural implications of the company’s update to its news feed. Google+ was a footnote on tech blogs.

RELATED: What Facebook’s news feed changes mean for brands

Despite a report from January that said Google+ is the second largest social network globally, Facebook continues to dwarf its competition, drawing roughly twice the number of active monthly users.

Despite the lopsided rollouts and numbers, Google+’s changes, which affect both brand pages and personal profiles, are important to companies that invest time and resources in the social network. The updates will roll out gradually; to see if your page has received the update, click here.

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