How brands can win with Snapchat
Washington Post’s digital editor, Masuma Ahuja, shares tips for pros wondering how to use the social media app effectively.

Brands and publishers are finally starting to use Snapchat effectively, which begs the question: How?
A recent ONA14 session from Washington Post digital editor Masuma Ahuja gained a ton of attention, including a piece from Poynter that breaks down some of the highlights. Here are a few key takeaways:
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