Projects can easily get derailed when executives, managers and random co-workers feel obligated to make changes to your work—all so they feel like they’ve done their job.
How many times have you heard something like this?
· “I made an A in my college English class, so why don’t you let me take a look at that ad copy?”
· “I was pretty good at art in school, so I think you should use these colors in the new exhibit.”
· “I don’t think our website visitors will know what “get a quote” means. Can we make that more obvious?”