For one PR pro, waking up at 5 a.m. is a regular occurrence. Perhaps even more striking, her only fuel is “weak coffee,” a half-cup of the good stuff diluted with water.
Valerie Christopherson, CEO and founder of Global Results Communications, uses the extra time to work with her team to serve her top priority: her clients. One of the most important tools she uses to achieve her goals is her trusty email inbox—which she clears before leaving for the day.
She shares how she aces her workday in our latest in our “Day in the Life” series:
On a daily basis, I’m up by 5 a.m.
Not that many, I tend to make half a cup, then dilute it with hot water throughout the day; I’m a “weak” coffee drinker.