How Resound Marketing’s Ilana Zalika stays organized

This night owl manages to stay on top of a busy schedule and maintain work-life balance with the occasional Diet Coke and a task management tool.

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How does the founder and CEO of a marketing agency meet the demands of a busy schedule?

Resound Marketing’s Ilana Zalika shares her tips for running a tight ship and keeping both employees and clients happy in our latest entry in our Day in the Life series.

One new tool she recommends: Redbooth. That’s the task management system that keeps her organized and connected to her team.

Here’s how she gets through the day:

 I’m a night owl, not a morning person. I wait till the last possible moment to jump out of bed before I have to get the kids off to school and get ready for my day. During the week, that’s typically between 6:30 and 7 a.m. On the weekend, all bets are off.

 Believe it or not, I don’t drink caffeine (except for the occasional Diet Coke). Yes, I am naturally this peppy. I do like the taste of coffee, though, so I’ll usually have a cup of decaf each morning.

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