How Sharp Think’s David Ellis stays sharp

This PR pro says being able to prove return on investment is more crucial than ever. Here is how he sees the future of the industry.

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For Sharp Think’s David Ellis, the day starts at 7 a.m. After that, it’s a caffeine-fueled ride until the to-do list is competed and he can return home to his dog.

We caught up with him for our latest in our Day in the Life series, where he shared his tips for staying productive and what he sees as the dominant trend in communications.

His take: It’s crucial to prove your ROI.

Here’s what he had to say about being successful in PR and communications: 

Mostly, I wake up at 7 and leave the house by 8.

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