How SPARK’s Anne Marie Holder finds fresh ideas

An early day starts before 7 a.m.—but for this agency leader its all about taking care of her team. Here’s what she sees as the keys to communications success.

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Not every communicator uses coffee to power their day.

Some prefer a glass of Coca-Cola. After that, staying organized is all about relying on valued team members and using technology to track daily tasks.  SPARK Strategic Idea’s Anne Marie Holder uses her iPad, and the Notability app, to help move through her day.

She also recommends hiring the right team to help manage a stressful workload. Here’s what she has to say about her communications work as part of our Day in the Life series:


6:35am (I have to get my daughter ready for school and myself ready for the gym before going to the office)

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