How to increase your Twitter presence

Want to become a trusted resource on social media? Use chats, hashtags and visuals to expand your online following.

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Students and professionals new to Twitter should not fear the vast platform.

Instead, use Twitter to expand your community and follower base. Paying for followers is not an option. Build your community through transparency, meaningful conversations and organic relationships.

Consider these tips:

1. Incorporate trending hashtags into your tweets. Doing so will ensure your tweets are easy to search and share. Hashtags—if used appropriately—can help you reach your target audience and connect with others in your industry.

Use Hashtagify to search for related hashtags, influential users and patterns. You’ll soon be able to organize your Twitter conversations and make sense of this very noisy communication portal.

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