How to write (about the Olympics) like a sportswriter

Trying to tie your copy into the London Games? A Sports Illustrated reporter offers tips. Plus, a writer opens for a musical act, a scribe (who’s not named Gore Vidal) is remembered, an idea for English teachers, and more.

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The power and glory of sportswriting. No matter where you work or what topics you cover, there’s a chance you’re looking to write something that connects your company or client to the Olympics. It’s a subject with a short shelf life bathed in search engine optimization friendliness. With that in mind, it’s worth reading this piece from a former Sports Illustrated writer on how to write about sports. He provides a dissection of the challenges (you’re writing about something where the end is known) and what makes it fun (it’s real, live drama; truth is more exciting than fiction). Read the story here.

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