Visual & Video Communications Infographic: 12 crucial video marketing statistics The pivot to video might have been overblown, but that doesn’t mean the tool can’t do plenty of good toward your messaging goals. Here are some statistics to consider. By Ted Kitterman@tedkitkatSept. 19, 2019 SHARE Just how important is video for your messaging?That’s the question every communicator must answer as they ponder investing in video production equipment and teams. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.