Infographic: Important IGTV do’s and don’ts for PR pros

Are you planning to put your message on Instagram’s video platform? Here are some important pointers for communicators looking to make the most of the app.

Inforgaphic shows the do's and dont's of IGTV

Is IGTV going to feature in your marketing outreach this year?

Maybe you want to take advantage of the platform’s unique following. Maybe you have video content that you can repurpose and easily get in front of a new audience.

Planning to use the platform? Squarelovin has put pointers together in this handy infographic.

Top tips include:

  • Don’t reshare YouTube content with reformatting for IGTV.
  • Use relevant keywords in the description.
  • Don’t forget to involve your audience. It’s social media, not TV.

To learn more about how to use IGTV for your messaging and storytelling, read the full infographic.


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