Infographic: The future of marketing in 2019

As 2018 comes to a close, marketing executives and influencers share their predictions for marketing success in the new year. Consider their insights when planning your strategy.

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What should brand managers be focusing on in the coming year?

The marketing landscape is constantly changing, and what worked in the past might not result in repeat success. Wise marketers won’t rest on their laurels and instead should refresh their strategies to align with current and future marketing tactics and best practices.

For the second year in a row, PAN Communications asked chief marketing officers and influencers where they believe marketing is headed as the new year rolls around and compiled their responses in this infographic.

Last year’s campaign was very well received and won PAN Communications a PR Daily Award for Best Community Engagement in our 2018 Digital PR and Marketing Awards.

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