Infographic: The power of print media

Many think the rise of digital platforms have brought about the death of printed publications, but this guide argues you shouldn’t ignore traditional outlets. Consider these insights.

This article originally ran in 2019 and is part of our annual countdown of the most-viewed stories from PR Daily.

Print media plays an important role in Americans’ daily lives.

Digital media outlets and the immediacy of social media platforms might lead many to believe that print materials no longer hold value, but according to Canon’s “Print for Action Survey,” conducted by Ipsos, traditional channels still have staying power.

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