Infographic: Video marketing trends to watch

Check out these data points from prior video efforts to see whether your operation is ahead of the curve or ought to be retooled.

Ragan Insider Premium Content
Ragan Insider Content

Is video a big part of your content strategy for 2018?

As more companies develop video teams and offerings, several important trends have separated effective campaigns from futile exercises.

This infographic from Vidyard compiled 16 benchmarks that show how video creators are changing their tactics to reach online consumers. From analyzing how viewers watch to what content they prefer to consume, consider these insights before investing in your next costly video campaign.

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.