Inside the campaigns that won PR Daily’s 2012 Digital Awards

Find out how and why various digital campaigns won the top prizes in this PR Daily Special Edition.

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Despite their differences, all of the winners share a common trait: They were bold.

Whether it was a tech company’s bold attempt to hijack its competitor’s conference or a nonprofit communicator’s bold reporting trip to the Horn of Africa, the winners reveal a courageous streak among PR and marketing people in the digital age—it’s a brave new world, and they’re not afraid to dive in.

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