Instagram focuses on suicide prevention with new tool

The social media company is offering a special kind of support for users that might be in need. Here are details—and why it’s becoming part of its mission.

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Instagram’s latest feature aims to help those who might be at risk of self-harm or suicide.

Followers can anonymously flag a user’s post if its contents lead them to believe the poster is going through a difficult time. A message from Instagram will direct that user to resources to find help and support.

Here’s how it will read:

Someone saw one of your posts and thinks you might be going through a difficult time. If you need support, we’d like to help.

TechCrunch explains:

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