Instagram unveils feature to switch between accounts

Social media managers who run several brand profiles on the visual app can now easily swap profiles without signing in and out.

Ragan Insider Premium Content
Ragan Insider Content

On Monday, the visual social media app announced that it is adding the long-requested feature. The company explained in a blog post how it works:

Go to your profile settings to add an additional account. From there, tap your username at the top of your profile to switch between accounts. Once you have multiple accounts added, you’ll see your profile photo appear in places throughout the app so you can always tell which one you’re using at the moment.

The feature is rolling out this week to iOS and Android users who have the latest Instagram app, version 7.15.

RELATED: Escalate your social media game at Ragan’s Disney best practices summit.

Vincenzo Landino, chief marketing officer at Fifty 2 Creative, showed off how it looks:

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.